Wales opening doors to diverse communities ahead of Armenia fixture

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Female football supporters from Wales South Asian communities will watch the national team play for the first time on Friday through a new initiative designed to create a more diverse fan base.The sold-out signs are set to go up for Wales Euro 2024 qualifier with Armenia at the Cardiff City Stadium with Rob Pages side hoping to take another step towards next summers finals in Germany.Among the 33,000-plus capacity crowd will be women benefiting from a partnership between Her Game Too Cymru, Amar Cymru the group launched in 2020 to give the South Asian community a voice in the national team and the Football A sociation of Wales.Thirty tickets were made available to women from South Asian communities to attend the game. With the offer oversubscribed, fans that mi sed out have been invited to a Cardiff restaurant on Monday to watch Wales Euro qualifier NHL Washington Capitals Jersey in Turkey.Roopa Vyas is a director of Her Game Too, the campaign group run by fans to raise awarene s of sexism in sport, and has followed the Wales national team at home and abroad.We want to show the Red Wall is the friendliest fan base around, said Caerphilly-born Vyas, who has a Ugandan father and an Indian mother.I have gone to games off my own Brett Connolly Jersey back but I know the barriers that exist and it not easy for people from Muslim, Hindu, Bengali, Somali and other communities to do that.Amar Cymru is a progre sive group that want to get female fans to games and they came to me as they knew I went to games and could shine a light on it.Hopefully we can go back to the FAW after the game and show them it was succe sful.Shazia Zahoor, born in Cardiff of Pakistani heritage, once played for Dinas Powys Ladies alongside current Wales captain Sophie Ingle and will be among fans experiencing her first international action on Friday.Ive been a football fanatic since I was 13 and wanted to play but the culture did not encourage it, said Zahoor, who will be joined at the Wales game by her sons Ibrahim, 11, and Zakariya, five.Even now I would feel uncomfortable talking to my father about playing football.Im thrilled to be going to a Wales game and taking my two boys. It will be lovely to see other Asian women there because it really is breaking down barriers.The FAW want to create a more diverse fan base and has had mascots with South Asian heritage at home games and discu sed establishing prayer rooms for fans at the Cardiff City Stadium.Members of Amar Cymru which translates to My Wales and resonates with the South Indian, Bangladeshi and Punjabi communities attended a Wales match for the first time in September 2021.Jalal Goni, the organisations founder, says the landscape of Welsh football has changed even in that short time.When Amar Cymru started in lockdown it was pre-dominantly made up of males, but Wales being at the World Cup changed things, said Goni.Females were saying how we can watch it and we had an event for the USA game at the World Cup that included arts and crafts and other Washington Capitals Jersey things for the family as well as the football.
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